Visa is partnering with Ingo Money to launch a product for merchants and banks to quickly get onto the payment network’s systems allowing fast digital payments to customers.

It’s the latest sign of the rise of push-to-card payments where companies use existing card networks to push money to customers, reversing the traditional flow of dollars. In cases where companies want to send money to customers – say, a small business loan or an insurance payout – the method replaces paper checks or the decades-old Automated Clearing House (ACH) network, sending money over debit-card rails directly into users’ checking accounts.

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